Hani W. Naguib

Business Designer & Mentor in Residence at The Venture Lab of the American University in Cairo

Hani W. Naguib is a business designer. He has more than 4000 hours of experience merging design thinking techniques with business model design frameworks to assist companies create people centric business model innovations. He has been recently selected among a group of 30 international professionals to join an exclusive intensive 5 day bootcamp for next level business coaches/trainers, where he was personally mentored by Alex Osterwalder and yves Pigneur, the co-creators of the business model canvas and the co-authors of the best selling business model Generation & Value proposition design. Hani takes great pride in supporting Egyptian entrepreneurs succeed. For the past 5 years, he has supported more than 40 startups successfully launch. Hani is currently the mentor in residence at the American University in Cairo (AUC) Venture-Lab. Earlier, Hani had climbed the corporate ranks, reaching the position of Vice President at Consultant Trading Bureau (CTB). Hani had Led the Business Development team responsible for all the Western European clients. He has over 10 years of international business development experience. Hani holds an MBA with a focus on strategy from SDA Bocconi Business school, Milan, Italy (2010) and a Bachelor degree in Science, with primary research focus on plasma physics from the American University in Cairo (2002).

My Sessions

Evidence Based Entrepreneurship


Evidence Based Entrepreneurship (EBE) is the entrepreneurial equivalent of the scientific method. It allows a systematic modification of a hypothesis based experiments that are designed and conducted to validate the desirability, feasibility and viability of a business idea.This talk will briefly introduce you to how to develop your idea to a business following the four […]

Entrepreneurship Know-How

Introduction to Jobs-To-Be-Done framework


Creating value for your customer is essential for a sustainable business model. During this extensive, hands-on and fun two hour workshop, you will be introduced to the ground breaking jobs to be done concept. After this workshop you will: Have a strong understanding of customer jobs. Apply the jobs to be done framework. Develop and […]

Entrepreneurship Know-How

Introduction to Evidence-Based Entrepreneurship


A hands-on, in depth 2 hours session to deepen your understanding of the Evidence based entrepreneurship method (EBE) and tools. There will be a strong emphasis on the business model prototyping and validation Mindset. After this workshop you will: Have a strong understanding of the EBE mindset. Be able to practice the EBE process. Create […]

Entrepreneurship Know-How