Sherif Makhlouf

Partner and VP at Innovety

Sherif Makhlouf is a digital strategy consultant, a serial digital entrepreneur, Partner at Innovety and an adjunct professor of Digital strategy at the American University in Cairo, he has extensive experience in strategy consulting, digital management, online marketing and eCommerce. He has been part of the management and advisory team of a number of successful digital businesses including Jumia.com, and Afar.com. Sherif started his consulting career at CRA international in Boston, New York and San Francisco and since he has trained and assisted numerous businesses in developing their digital strategies including Orascom, Etisalat Citibank, Verizon, MGM Grand, Nile University, Baseera, Savoy Sharm, Fairmont and Emaar to name a few. Sherif holds a Masters degree in Management from Cornell University.

My Sessions

Customer Acquisition and Growth Strategies for 2017


This Masterclass will teach you the digital marketing strategies and techniques of 2017. It is specifically geared towards startups looking to grow in regional and global markets. Sherif will walk you through a proven step-by-step approach to find your right customers,nurture them into buying, as well as generate thousands of qualified leads. The masterclass will […]

Entrepreneurship Know-How